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About Us

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Welcome to Tactics Online, the weekly news source for shopping center and retail professionals around the world!

Now with a weekly reach of more than 7,200 readers, Tactics Magazine has been the industry’s leading shopping center marketing trade publication for over 20 years—and it’s about to get even better.

With a mission to inform, connect, acknowledge and inspire both commercial real estate leaders and newcomers to the industry, Tactics is expanding its content to share strategies relating to every aspect of the shopping center business, including property development, leasing, center management and maintenance, retail store operation and promotion, professional development, and more. That’s in addition to continued coverage of advertising campaigns, seasonal programs, sales promotions and events, technology-based initiatives, and other marketing strategies.

Tactics Magazine – Website, Mobile, App and Print Edition

Initially published six times a year, Tactics Magazine is now delivering weekday news posts and weekly articles on its new online platform, as well as these quarterly special print editions:

  • Issue I: Advertising Campaigns & Annual Shopping Center Resource Directory
  • Issue II: Holiday Guide
  • Issue III: Technology Guide
  • Issue IV: Shopping Center Business

News on the Go

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You like to access your news updates on the go? We’ve got you covered. With the new Tactics Online platform comes a responsive mobile website, as well as a dedicated app for iPhones and iPads.

Engaging and Relevant Content

Tactics has been re-imagined to assist professionals who are responsible for marketing and managing shopping malls, open-air centers, lifestyle and town centers, outlet centers, retail parks, and mixed-use developments. If you work in commercial real estate, then Tactics is for you. Enjoy the read.