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Charity Partnerships, Community Relations, Community Room, Fundraisers
A small donation could lead to big winnings for warm-hearted shoppers.
Air Canada could get an influx of donations for the Passeport de Rêve fundraiser if shoppers answer Cominar's call. The Canadian REIT is supporting the airline's efforts that will benefit Opération Enfant Soleil, a non-profit that raises mone[...]
Community Relations, Community Room, Fundraisers
As this fundraiser shows, images can support retail placemaking strategies.
There's no timed dress-up challenge here or hyped-up styling competition. In fact, the activity that Yeti Cards & Gifts by Shelli Graham planned is rather quiet: Sit, grab a pair of scissors, cut out festive miniature apparel and accessories of[...]