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The Global Online News Source for Shopping Centers
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Community Room, Sustainability
Too Good to Go is tackling retail-based food waste with a mobile app.
Day-old baked goods aren't necessarily last-minute purchases for those who like cheap eats. At the Carrousel du Louvre in Paris, London's Covent Garden, and other retail centers, they're coveted items that shoppers seek out and can get their ha[...]
This shopping center’s eco-minded initiative is shockingly simple—and cheap.
Consumers are the only ones in control of their shopping habits and nobody can force them to adopt greener ways. That doesn't mean retail destination developers and their tenants can't create an environment where making better choices is so eas[...]
Community Room, Fundraisers
We aren’t past Halloween yet, but the holiday charity battle has already begun.
Holiday music playing at the mall isn't the only thing that seems to start earlier every year. So, too, is the chase for shopper donations. American Eagle (AE) got a jump on it already, offering a social media contest with a benevolent twist. "[...]
Community Relations, Community Room
Hillcrest is putting shoppers at the center of its holiday story branding strategy.
Hillcrest's Jingle Jolly Santa Show promises to warm the hearts of those who love everything Christmas this year—St. Nick in his red suit, the cozy decked halls, the works. Still, the Canadian mall's team has left a little room for something [...]
Charity Partnerships, Community Room
The Baycrest Foundation is back with a collection of 50 bespoke brain sculptures.
Cause-related retail marketing operates within an increasingly crowded marketplace, with brands desperately trying to find innovate ways of making their passion projects stand out. At Yorkdale (Toronto, Canada), the Baycrest Foundation is doing[...]
Private EV owners form an integral part of WEM’s car show.
To help cap off National Drive Electric Week, West Edmonton Mall (WEM – Edmonton, Canada) will host an EV Car Show this coming Saturday. More than your typical static vehicle display, the event's organizers will tap into a valuable informatio[...]
Holt Renfrew Centre hits the streets to celebrate the last days of summer.
UK center shows its commitment to fighting heart disease is anything but fleeting.
Nostalgia is one powerful marketing hook for community-building events.
Community Room, Customer Service
Malls are becoming essential in delivering on-site community services that have little to do with shopping.