Mall Media Gateway
The Global Online News Source for Shopping Centers
Follow us on:
Community Room, Sustainability
Harrods department store says no (more) to equating luxury with waste.
You might have a tougher time this year picking out a luxury brand's goods from afar. Exclusivity is far from banned from retail shelves—just look at the price tags—but companies are waking up to the fact that a lot of unnecessary packaging[...]
The Sydney property’s marketers spell out the growing benefits of an eco-minded pilot program.
If Aussie consumers are looking for a New Year's resolution, the management team at Brookfield Place Sydney (BPS) has a suggestion: Break the plastic habit. The center is involved in a pilot project that commits its staff to find alternatives t[...]
Charity Partnerships, Community Room, Sustainability
A carpark conversion will mean more access to fresh produce for vulnerable Melburnians.
One of the City of Melbourne's recent Urban Forest Fund donations has already borne fruit. The A$300,000 (US$215,345) seed grant has enabled the conversion of the inner-city Siddeley Street Carpark into Melbourne Skyfarm, a multi-purpose and su[...]
Community Room, Sales Promotions, Sales Promotions & More, Sustainability
Holiday shoppers’ pledge to the planet comes with a show of loyalty to the Ikea brand, too.
If consumers are as concerned with retailers' ethical governance as they are said to be then Ikea might win its holiday marketing bid. With a twist on an always anticipated promotional classic, the Swedish retailer is running a dual-pronged Gre[...]
Playing a game on an all-star hockey team is just one of the CSI’s Ecochallenge prizes.
Nineteen days and counting until the Climate and Sport Initiative (CSI) wraps up its month-long Ecochallenge. With the Canadian government as its title sponsor and a star ambassador in Hayley Wickenheiser, a four-time Olympic gold medalist and [...]
Community Room, Sales Promotions & More, Sustainability
The center’s mobile app is the delivery platform for its latest CSR initiative.
The island of Singapore isn't a place for those who like to test the limits of state authority. Living outside its clearly painted lines has swift consequences. Yet at ION Orchard, it's good behavior that has triggered an immediate response sin[...]
Community Room, Design Studio, Sustainability, Visual Merchandising
Nespresso’s sustainability message to consumers: Doing (not just talking) is everything.
The contents of your mall's recycling bins could serve as raw materials for your next public art installation. What better way to communicate a commitment to sustainability while supporting local creatives? Both aspects are present in Nespresso[...]
Tactics Subscribers Read More...
Amenities, Community Room, Customer Service, Sustainability
The Aussie mall takes the gym membership approach to on-site customer service.
Shoppers don't need to bother heading to Myer Centre Adelaide if what they're after is a sergeant-like spin-class instructor to whip them into shape. However, the Australian mall does offer a very commuter-friendly service that's much cheaper t[...]
Community Room, Mall Clubs, Sustainability
Offering more than playdates might make your mall club more relevant to local families.
Tiring little ones out in a designated play area so that their parents can then shop in peace is one of the typical goals of a mall kids club. Yet we all know that the excitement of discovering new climbing structures, interactive stations, and[...]
Containers for Change scheme will help support services for children facing or at risk of abuse and neglect.
Queensland's Stockland Burleigh Heads has officially joined Containers for Change, hoping to move its CSR mandate on two fronts: Environmental and social sustainability. The statewide government scheme offers consumers a 10-cent refund payment [...]