Evolving consumer habits make revisiting branding strategies a must and a new book is full of handy tips.
Emerging markets aren’t the only ones that will experience a surge in the payment method’s adoption.
LoyaltyOne survey finds that while shoppers love surprises, they aren’t getting them from brands nearly as much as they’d like.
Image credits: PlaceWise Media
The first PlaceWise Black Friday Shopper Traffic Index offers insights into the mobile habits of mall shoppers.