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Technology Lab

K11 Mall Gives Shoppers a Reason to Smile

Technology Lab

K11 Mall in Hong Kong is celebrating its 10th anniversary this year with a series of feel-good events and activities that are meant to bring the community together. Known to mix art and technology, the center set up a digital Smiling Wall game o[...] Read More...

Shopping to the Beat of Their Own Playlist

Services, Technology Lab

Klépierre's Beaulieu shopping center (Nantes, France) has taken service personalization in a fun new direction. Using the Tshoko music management platform, it is inviting customers to play DJ and contribute to its playlist by adding the music t[...] Tactics Subscribers Read More...

Follow the Rainbow Brick Road

Instagram, Technology Lab

The retailers located in Melbourne Central's ground-level Menzies Place don't have much in common in terms of products and services that they offer. They do, however, share a design feature: A colorful mosaic tile floor that's Insta-ready. Until[...] Tactics Subscribers Read More...

We Bare Bears’ Big Mall Takeover

Apps, Technology Lab

Forget Pokémon Go! This holiday season, Frasers Property Singapore wants shoppers to get hooked on its new Frasers Experience (FRx) app and it's devised a game to do it, with shoppers standing to win over S$250,000 (US$182,883) worth of prizes.[...] Tactics Subscribers Read More...
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