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Social Influence on Display at Uniqlo

Apps, Social Media Campaigns, Technology Lab

It will be some time before retail analysts can determine whether Uniqlo's latest visual merchandising and sales promotion concept is a major leap into the industry's phygital future or merely the case of a brand giving in to a shoppertainment [...] Tactics Subscribers Read More...

Selling Value, the T.J.Maxx Way

Instagram, Social Media Campaigns

At each one of its consumer touchpoints, T.J.Maxx delivers one clear pitch: Its mission is to help customers get the most out of their budget, the merchandise that it sells, and ultimately life. This month, they have a chance to test that with w[...] Tactics Subscribers Read More...
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