Food & Beverage

This Is What a Standout Event Looks Like

Food & Beverage, Live Demonstrations, Sales Promotions & More

Bikini Berlin could have hosted a generic fall harvest event last weekend to give shoppers a reason to pop by, browse, and perhaps leave with an item or two for their pantry. Instead, the German concept mall presented a must-attend—and free[...] Tactics Subscribers Read More...

Stockland’s Food Mini-series Is on IGTV

Food & Beverage, Live Demonstrations, Sales Promotions & More

Jules Sebastian is best known as a stylist and presenter, but she's also a foodie who loves to cook. She'll be sharing that passion with viewers now that Stockland has launched a new six-part virtual recipe series on Instagram TV (IGTV).

Th[...] Tactics Subscribers

High-tech Escape: IBM at Bikini Berlin

Live Demonstrations, Sales Promotions & More

When consumers think of IBM, they mostly envision PCs and enterprise information systems. The company recently brought its Pop-up Experience to Germany's Bikini Berlin, intent on widening that perspective. Until June 29, IBM will use one of the [...] Tactics Subscribers Read More...

Doughnuts Anyone?

Food & Beverage, Live Demonstrations

It took Dufferin Mall just a few minutes to sell out tickets to its inaugural Doughnut Festival, a Canadian first. Held on June 25 in partnership with Toronto Life magazine, the event brought together more than a dozen of the finest bakeries in [...] Tactics Subscribers Read More...
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