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Food & Beverage

Bayfair Picks an F&B Promo Winner

Food & Beverage, Sales Promotions & More

The marketing team at Bayfair couldn't have picked a better scheme to draw crowds and generate sales for the New Zealand center's F&B tenants. The hook: The official Emirates Team New Zealand fan zone where sailing enthusiasts could watch the a[...] Tactics Subscribers Read More...

K11 Art Mall Is Hoping for a Trading Rush

Food & Beverage, Sales Promotions & More

K11 Art Mall (K11 – Hong Kong, China) is drilling down past broad category marketing and focusing on shoppers who not only enjoy food but whose weakness is their sweet tooth. Undisturbed by the looming danger of pandemic pounds, its team is r[...] Tactics Subscribers Read More...

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