The London destination keeps its name in the headlines and its brand top-of-mind with a series of off-beat PR stunts.
CentrO (Oberhausen, Germany) brought World Cup action to 3,000 fans using a 20-square-meter LED screen.
For many shoppers, pets are akin to their kids. The secret to harnessing that potential spending power lies in treating both owners and pets with respect.
A cheeky ad campaign was designed to get the message across: The Galleries Victoria (TGV) is “Not Like the Others”.
Orlando Fashion Square Mall enclosed students in a space station simulator for 45 hours, while others acted as flight directors, communicators, engineers, specialists, and tour guides.