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Marc O’Polo Mashes Categories with Strandcasino’

Design Studio, Visual Merchandising

Some people come to Marc O'Polo Strandcasino' (Heringsdorf, Germany) to savor Michelin-starred chef, Tom Wickboldt's fine seafood dishes. Others visit for a very different type of daily catch: Scandinavian-inspired fashion. Cross-category mercha[...] Tactics Subscribers Read More...

Kids Explore Space at Greenstone

Entertainment, Special Events

In a sea of fashion, beauty, and foodie pop-ups, Greenstone Shopping Centre's latest education-focused installation stands out. Launched last weekend, the South African mall's inflatable Space Maze attracts families with zones that are designed [...] Tactics Subscribers Read More...

Howgate Receives Autism Award

Community Relations, Community Room

The Howgate Shopping Centre (The Howgate – Falkirk, UK) reached a new CSR milestone, becoming the first mall in Scotland to be autism-friendly certified. It received the National Autistic Society Scotland's award in recognition of a series of [...] Tactics Subscribers Read More...

Podcast for the Haute Fashion Caste

Customer Service, Services

Bayview Village (BV - Toronto, Canada) has never been shy about its posh positioning. It was really only a matter of time before it debuted on the podcast circuit. After taking on the role of brand curator and ambassador of all things style and [...] Tactics Subscribers Read More...

Hillcrest Rolls Out the Welcome Mat

Community Room, Fundraisers

When Hillcrest (Richmond Hill, Canada) capped off its renovation earlier this fall, Lisa Resnic had two goals in mind: Quickly turn the #HillcrestGlowUp campaign buzz into sales and raise the property's CSR index. The marketing director's path t[...] Tactics Subscribers Read More...
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